Preempt Recycling with Upcycling
July 28, 2010 at 12:06 pm Leave a comment
Looptworks makes innovative products with materials other producers have discarded as production excess.
This pre-consumer textile waste has never been used, but doesn’t amount to enough for another production run – so off to the landfill it goes. Looptworks intervenes, upcycling the textile waste into limited-edition clothing and gear products.
Subscribers to Fresh Ideas will recognize this as a Rearrange the Sequence strategy at play.
Entry filed under: Rearrange the Sequence. Tags: .
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