ManCans

June 1, 2011 at 9:19 pm Leave a comment

Thirteen-year-old Hart Main had no use for his sister’s “girly” candles.

That is, until he applied the Fresh Ideas  strategy “Make It Personal” and created ManCans.

Hart is enjoying the sweet smell of success, making and selling candles that smell like things he knows men like to

Eat:
-  New York Style pizza
-  coffee
-  bacon

Be around:
-  new mitt
-  fresh cut grass
-  Grandpa’s pipe

And do:
-  sawdust
-  gear head
-  campfire

Where’s the opportunity in something that just “isn’t you” …  yet?

Entry filed under: Make It Personal. Tags: .

Alternative Uses for Beer “Handschrift”

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